Take a look at these sites.
Look at the flat, clean designs, the intuitive navigation, the use of video and color. Images that reach right to the edges of the screen.
These sites are using the latest technologies such as HTML5 and CSS3. These aren’t merely buzzwords but make the difference between your site looking great on all devices (including cell phones and tablets) or a total mess!
Have you checked your web analytics recently? What percentage of your website visitors are arriving on your site using a smartphone or an iPad? Is your site ‘responsive’, resizing itself dynamically and looking great for EVERY user that wants to buy something?
Some sites look great on a PC and terrible on a phone. Most people start their search for local products and services using their phone.
How does YOUR site look? Are a large proportion put off from buying or furthering their interest because your website looks broken? How much lost revenue has that already amounted to?